Food Guts - Ingredient Information

Ingredient Lookup

Splenda

Nutritional Information

1/2 packed tsp., splenda

  • Calories 10
  • Calories from Fat 0
  • Amount%DV
  • Total Fat 0g0%
  • Saturated Fat 0g0%
  • Monounsaturated Fat 0g
  • Polyunsaturated Fat 0g
  • Cholestreol 0mg0%
  • Sodium 0mg0%
  • Potassium 0mg0%
  • Total Carbohydrate 2g1%
  • Dietary Fiber 0g0%
  • Sugars 2g
  • Protein 0g0%
  • Calcium 0mg0%
  • Iron 0mg0%
  • Vitamin A 0%
  • Vitamin C 0%

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Splenda on Wikipedia:

Front of yellow Splenda consumer packet.

Splenda is a sucralose-based artificial sweetener marketed initially in North America.[1][2]

Since its United States introduction in 1999, sucralose has overtaken Equal in the $1.5 billion artificial sweetener market, holding a 62% market share.[3] According to market research firm IRI, as reported in the Wall Street Journal, Splenda sold $212 million in 2006 in the U.S. while Equal sold $48.7 million.[4]

Its patent is owned by the British company Tate & Lyle. In April 2009, the International Trade Commission closed a patent infringement case that will permit Chinese manufacturers to produce copycat versions of Splenda products which will be sold under different brand names.[5]

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Cooking strategies

In 2008, McNeil Nutritionals recommended to home bakers to alter their recipes to replace one cup of sucrose with 3/4 cup granulated sucralose and 1/4 cup sucrose, in order to give a more authentic texture, moisture, and mouth feel to baked goods made with sucralose. The caloric load of traditional Southern sweet tea can be offset by substituting Splenda for 1/3 of the sugar ingredient typically used, thus adding a 2:1 sugar-splenda mixture that preserves the integrity of traditional recipes.[6]

Energy (caloric) content

Though marketed in the U.S. as No Calorie Sweetener, Splenda products that also include bulking agents contain 12.4% the calories of the same volume of sugar.[7] When sucralose is added to commercial products such as diet drinks, the bulking agent is not present and no caloric energy is added.

Although the ``nutritional facts`` label on Splenda's retail packaging states that a single serving of 1 gram contains zero calories, each individual, tear-open package or 1 gram serving contains 3.31 calories. Such labeling is permitted in the U.S. because the FDA's regulations allow a product to be labeled as ``zero calories`` if the ``food contains less than 5 calories per reference amount customarily consumed and per labeled serving``.[8] Because Splenda contains a relatively small amount of sucralose, little of which is metabolized, virtually all of Splenda's caloric content derives from the dextrose or highly fluffed maltodextrin bulking agents that give Splenda its volume. Like other carbohydrates, dextrose and maltodextrin have 3.75 calories per gram.

Retail pack formats

In the United States, Splenda is available in granulated and packet formats. Granulated product measures and sweeteners and pour cup for cup like sugar. 1g packets are the equivalent of 2 teaspoons of sugar. The granulated product is available in 110g(3.8oz) pour spout boxes and 9.7 oz (275g) big bags. The packets are available in 50, 100, 200, 700 count 1g packets. In the United Kingdom, Splenda is available in granulated and tablet format. The granulated is available in 75g and 125g resealable card cartons. The tablets are the equivalent of 1 teaspoon of sugar but low calorie and available in 100, 300, 500 tablet packs.

Fusion Nutraceuticals offers Sucraplus in the similar formats.

Health and safety regulation

Splenda usually contains 95% dextrose and maltodextrin which the body readily metabolizes, combined with a small amount of indigestible sucralose. Sucralose is derived from table sugar (sucrose) through a patented, multi-step process that selectively substitutes three chlorine atoms for three hydrogen-oxygen groups on the sugar molecule. The tightly bound chlorine atoms create a molecular structure that is remarkably stable.[9] Splenda is recognized as safe to ingest as a diabetic sugar substitute.[10] Research suggests that the amount of sucralose that can be consumed on a daily basis over a person’s lifetime without any adverse effects is 15 mg/kg/day,[11] or about 1 g for a 70 kilogram (150 lb) person. This is equivalent to about 75 packets of Splenda or the sweetness of 612 g or 2500 kcal of sugar.

Marketing controversy

In 2006 Merisant, the maker of Equal, filed suit against McNeil Nutritionals in federal court in Philadelphia alleging that Splenda's tagline ``Made from sugar, so it tastes like sugar`` is misleading. McNeil argued during the trial that it had never deceived consumers or set out to deceive them, since the product is in fact made from sugar. Merisant asked that McNeil be ordered to surrender profits and modify its advertising. The case ended with an agreement reached outside of court, with undisclosed settlement conditions.[12] The lawsuit was the latest move in a long-simmering dispute. In 2004, Merisant filed a complaint with the Better Business Bureau regarding McNeil's advertising. McNeil alleged that Merisant's complaint was in retaliation for a ruling in federal court in Puerto Rico, which forced Merisant to stop packaging Equal in packages resembling Splenda's. McNeil filed suit in Puerto Rico seeking a ruling which would declare its advertising to not be misleading. Following Merisant's lawsuit in Philadelphia, McNeil agreed to a jury trial and to the dismissal of its lawsuit in Puerto Rico.[4] Currently, Splenda is advertised with the slogan, ``It starts with sugar. It tastes like sugar. But it's not sugar.``[13]

In 2007, Merisant France prevailed in the Commercial Court of Paris against subsidiaries of McNeil Nutritionals LLC. The court awarded Merisant $54,000 in damages and ordered the defendants to cease advertising claims found to violate French consumer protection laws, including the slogans ``Because it comes from sugar, sucralose tastes like sugar`` and ``With sucralose: Comes from sugar and tastes like sugar``.[14]

A Sugar Association complaint to the Federal Trade Commission points out that ``Splenda is not a natural product. It is not cultivated or grown and it does not occur in nature.``[15] McNeil Nutritionals, the manufacturer of Splenda, has responded that its ``advertising represents the products in an accurate and informative manner and complies with applicable advertising rules in the countries where Splenda brand products are marketed.``[16] The U.S. Sugar Association has also started a web site where they put forward their criticism of sucralose.[17]

References

This article's citation style may be unclear. The references used may be made clearer with a different or consistent style of citation, footnoting, or external linking. ^ Food and Drug Administration (2006). ``Food labeling: health claims; dietary noncariogenic carbohydrate sweeteners and dental caries.``. Federal Register 71 (60): 15559–15564.  ^ Facts About Sucralose, American Dietetic Association, 2006. ^ Browning, Lynnley, ``Makers of Artificial Sweeteners Go to Court``, New York Times Business section, April 6, 2007 ^ a b Johnson,Avery, ``How Sweet It Isn't``, Wall Street Journal, Marketplace Section, April 6, 2007 p.B1 ^ Sweet Surrender: Bingham Wins ITC Sugar Substitute Case - AMLaw - April 08, 2009 ^ Extreme Lo-Carb Cuisine: 250 Recipes With Virtually No Carbohydrates, by Sharron Long, ISBN 978-1593370077 ^ USDA's Nutrient Data Laboratory ^ Code of Federal Regulations, Title 21, Volume 2, Pg. 95 â€“ 101.60, Web version ^ Everything You Need to Know About Sucralose, International Food Information Council ^ Sweeteners & Desserts, American Diabetes Association ^ Diabetes.ca Acceptable daily intake of sweeteners ^ Artificial Sweetener Makers Reach Settlement on Slogan, New York Times, May 12, 2007 ^ Splenda.com ^ Splenda ad slogans banned in France, Food Navigator, May 14, 2007 ^ Splenda Ads Condemmed as Misleading to Consumers by International Advertising Boards, Sugar Farmers and Processors, Sugar Association Press Release, November 2, 2006 ^ Sugar industry files complaint over Splenda, Reuters article at MSNBC.com, Nov. 2, 2006 ^ ``The Truth About Splenda`` website by the Sugar Association

External links

Tate & Lyle's Official Website for Sucralose Splenda truth - rebuttal site run by McNeil Nutritionals LLC, makers of Splenda FDA press announcement - FDA report on its approval of Splenda £97m Investment to Significantly Boost Splenda Sucralose Output (PDF) - describes new manufacturing plant in Singapore